Would it bother you if everyone knew?

Faint unintended mark left across a blank page

Use AI Like Everyone Will Know A mark you leave without meaning to. | AI-generated image, prompted by me Anthropic caused a bit of a firestorm this week. The company behind Claude announced it is now adding invisible, machine-readable watermarks to AI-generated text, along with provenance metadata for generated files. You can read the details here. My social media feeds filled up with people celebrating the prospect of catching AI users, alongside people horrified that they might be caught….

You’re counting the wrong thing

Person in a gorilla suit walking through a basketball drill while others count passes

The Gorilla You’re Trained Not to See You can train yourself to count the passes. You can also train yourself to see the gorilla. It depends what you’re aiming your attention at. There is far more happening around you than you could ever possibly notice. People. Problems. Opportunities. Threats. Ideas. Patterns. Open doors. Dead ends. Most of them remain invisible. Not because they aren’t there, but because your attention is finite. You can’t notice everything. Your mind is constantly…

You’re Not Lost. You’re Camping.

Compass held on a wooded trail with no map in sight

You’re Not Lost. You’re Camping. “Job hugging” feels like safety. It’s not. No map needed; just a bearing. I’m a hiker, and have spent my share of time in the bush. I like to venture off the well-beaten paths, the kind of terrain where your phone loses signal around hour two. Every hiker learns the same rule early: if you get lost, stop moving. Stay exactly where you are. Make yourself loud, make yourself visible, and wait. The moment you start wandering to “find your own way out,” you cover…

You’d get fired for running a project this way

Brass compass resting on architectural plans in a dark office

The Most Important Project You Keep Ignoring A heading, not a prophecy. You’ll invest heavily in planning a major project at work without blinking. Then leave your own life to chance. I’ve run complex programs for the government for years. Scope documents. Milestones. Risk registers. Budgets tracked to the dollar. When something threatened to go sideways, I usually saw it early enough to do something about it. It took me into my mid-40s to notice I’d never once pointed any of those skills at…

Four AI Strategies. One Clear Winner.

Person on a rocky shore facing a huge incoming wave

Four AI Strategies. One Clear Winner. The wave is coming. The only choice is how you choose to meet it. Your company just announced yet another AI initiative. Your LinkedIn feed is full of think pieces about the jobs it’s going to kill. Your colleagues are either panicking or pretending it isn’t happening. You’re not sure which is worse. Fear is useful when it alerts you to danger. It becomes a problem when it becomes your entire strategy. See the data from a recent Angus Reid poll: 57% of…

The Company Was Never Loyal to You

Person with a box walking the aisle of an empty office

The Company Will Always Keep Its Options Open. So Should You. The math changed. And the office keeps going without you. Last week, Avishai Abrahami — CEO of Wix — sent a letter to his entire company. It was warm. It was honest. He talked about saying goodbye to friends, people he’d worked alongside for years, people he trusted and respected. Then he laid off 1,000 of them. Twenty percent of the company. Gone. And he wasn’t wrong to do it. The math was no longer working. Currency pressures, AI…

Nobody’s Stopping You. That’s the Problem.

Person sitting inside an open cage while a key hangs in the doorway

Nobody’s Stopping You. That’s the Problem. The door was never locked. If I asked you what problem you’re solving at work, you’d give me a masterclass. Risks. Tradeoffs. Dependencies. Stakeholders. All the things. You can think your way through chaos with impressive precision. But if I asked what you really want from your work? Suddenly, you’ve got nothing. Not because the answer isn’t there. But because the moment the true answer showed up, your analytical brain stepped in and immediately…

You’ve already changed. You just didn’t author it.

Empty chair in front of an old computer console

You’re Planning a Patch When You Need a Version Jump You’ve been away from the console longer than you think. You’ve already changed so much over the course of your life that you’re an entirely different person. So why do you keep planning your future as if you’ll be so similar to who you are today? Look at a photo of yourself from ten years ago. Not a flattering one, but a “real” one. The kind that makes you wince a little because it feels like it’s a stranger wearing your face. Now think…

Performative AI is killing your reputation

Smiling man sliding a blank page across a meeting table

Your Name Is On It And so is your reputation. The document is blank. The smile isn’t. And his name is on it. Jensen Huang — CEO of NVIDIA, the company that makes the chips powering the AI revolution — has a message for his engineers. If you’re earning $500,000 a year and you’re not consuming at least $250,000 in AI tokens, he’s going to be, in his words, “deeply alarmed.” He’s spending $2 billion a year on tokens for his engineering team. And he wants more. The signal is clear: organizations…

You’re Not Risk-Averse. You’re Certainty-Addicted.

Man standing still with arms crossed while a crowd rushes past

You’re Not Risk-Averse. You’re Certainty-Addicted. And that addiction is quietly costing you the one life you get. Standing still isn’t safety. It’s just a slower way to fall behind. In cybersecurity, there’s no such thing as zero risk. There’s only the risk you manage consciously and the risk you ignore until it bites you. I lead cybersecurity teams for the Government of Canada. We don’t chase zero risk. We evaluate, mitigate what we can, we decide., and we move forward. This idea also…